Process to pixels

Process to pixels

2 spots left for Q4 2025

STRATEGIC PRODUCT DESIGN,

PIXEL BY PIXEL

STRATEGIC PRODUCT DESIGN,

PIXEL BY PIXEL

STRATEGIC PRODUCT DESIGN,

PIXEL BY PIXEL

Design partner helping businesses to create products users love

Design partner helping businesses to create products users love

Design partner helping businesses to create products users love

UX Research & Strategy

Product Design

Design Systems

UX Research & Strategy

Product Design

Design Systems

Your design partner

Lisa Demchenko

Book a 15 min call

Your design partner

Lisa Demchenko

Book a 15 min call

How I can help

How I can help

Strategic design services that bridge the gap between user needs and business objectives

UX Design & Strategy

Web Design & Branding

UX Research & Strategy

Deep user research and strategic planning to align business goals with user needs and drive measurable ROI

User interviews & testing

Competitive analysis

Strategic roadmapping

Information architecture

Reduce risk, validate assumptions, and ensure product-market fit

Product Design

End-to-end product design from concept to high-fidelity prototypes that solve real business problems

Wireframing & prototyping

Design systems

Responsive design

Usability testing

Increase conversion rates and user engagement by 30-50%

Service Design

Holistic service blueprinting and journey mapping to optimize every touchpoint

Service blueprints

Journey mapping

Stakeholder workshops

Touchpoint optimization

Improve customer satisfaction and operational efficiency

UX Design & Strategy

Web Design & Branding

UX Research & Strategy

Deep user research and strategic planning to align business goals with user needs and drive measurable ROI

User interviews & testing

Competitive analysis

Strategic roadmapping

Information architecture

Reduce risk, validate assumptions, and ensure product-market fit

Product Design

End-to-end product design from concept to high-fidelity prototypes that solve real business problems

Wireframing & prototyping

Design systems

Responsive design

Usability testing

Increase conversion rates and user engagement by 30-50%

Service Design

Holistic service blueprinting and journey mapping to optimize every touchpoint

Service blueprints

Journey mapping

Stakeholder workshops

Touchpoint optimization

Improve customer satisfaction and operational efficiency

UX Design & Strategy

Web Design & Branding

UX Research & Strategy

Deep user research and strategic planning to align business goals with user needs and drive measurable ROI

User interviews & testing

Competitive analysis

Strategic roadmapping

Information architecture

Reduce risk, validate assumptions, and ensure product-market fit

Product Design

End-to-end product design from concept to high-fidelity prototypes that solve real business problems

Wireframing & prototyping

Design systems

Responsive design

Usability testing

Increase conversion rates and user engagement by 30-50%

Service Design

Holistic service blueprinting and journey mapping to optimize every touchpoint

Service blueprints

Journey mapping

Stakeholder workshops

Touchpoint optimization

Improve customer satisfaction and operational efficiency

Selected Work

Real-world projects where strategy meets execution to deliver measurable impact

Want to see more?

What clients say

What clients say

What clients say

Trusted by founders, product leaders, and design teams who value strategic thinking

Trusted by founders, product leaders, and design teams who value strategic thinking

Trusted by founders, product leaders, and design teams who value strategic thinking

Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto

Founder & CEO @StndBy

Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto

Founder & CEO @StndBy

Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto

Founder & CEO @StndBy

How I work

How I work

How I work

A proven, user-driven methodology that transforms research into strategic design solutions

Step 01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

What's included:

Stakeholder interviews to align on vision and objectives

User research: interviews, surveys, and behavioral analytics

Competitive and comparative analysis

Market trends and opportunity mapping

Duration: 1-3 weeks depending on project scope

Step 02

Strategic Planning

Transform insights into actionable strategy with clear priorities and measurable success metrics.

What's included:

User personas and journey mapping

Information architecture and user flows

Feature prioritization framework

Success metrics and KPI definition

Duration: 1-3 weeks depending on project scope

Step 03

Design & Prototyping

Create user-centered designs that solve real problems while maintaining brand consistency.

What's included:

Low to high-fidelity wireframes

Interactive prototypes for testing

Visual design and design systems

Responsive and accessible design

Duration: 1-3 weeks depending on project scope

Step 04

Testing & Iteration

Validate designs with real users and iterate based on data-driven insights.

What's included:

Usability testing sessions

A/B testing and analytics

Accessibility audits

Continuous refinement based on feedback

Duration: 1-3 weeks depending on project scope

Step 01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

What's included:

Stakeholder interviews to align on vision and objectives

User research: interviews, surveys, and behavioral analytics

Competitive and comparative analysis

Market trends and opportunity mapping

Duration: 1-3 weeks depending on project scope

Step 02

Strategic Planning

Transform insights into actionable strategy with clear priorities and measurable success metrics.

What's included:

User personas and journey mapping

Information architecture and user flows

Feature prioritization framework

Success metrics and KPI definition

Duration: 1-3 weeks depending on project scope

Step 03

Design & Prototyping

Create user-centered designs that solve real problems while maintaining brand consistency.

What's included:

Low to high-fidelity wireframes

Interactive prototypes for testing

Visual design and design systems

Responsive and accessible design

Duration: 1-3 weeks depending on project scope

Step 04

Testing & Iteration

Validate designs with real users and iterate based on data-driven insights.

What's included:

Usability testing sessions

A/B testing and analytics

Accessibility audits

Continuous refinement based on feedback

Duration: 1-3 weeks depending on project scope

01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

02

Strategic Planning

Transform insights into actionable strategy with clear priorities and measurable success metrics.

03

Design & Prototyping

Create user-centered designs that solve real problems while maintaining brand consistency.

04

Testing & Iteration

Validate designs with real users and iterate based on data-driven insights.

01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

02

Strategic Planning

Transform insights into actionable strategy with clear priorities and measurable success metrics.

03

Design & Prototyping

Create user-centered designs that solve real problems while maintaining brand consistency.

04

Testing & Iteration

Validate designs with real users and iterate based on data-driven insights.

01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

02

Strategic Planning

Transform insights into actionable strategy with clear priorities and measurable success metrics.

03

Design & Prototyping

Create user-centered designs that solve real problems while maintaining brand consistency.

04

Testing & Iteration

Validate designs with real users and iterate based on data-driven insights.

Step 01

Discovery & Research

We start by understanding your users, business goals, and competitive landscape through comprehensive research.

What's included:

Stakeholder interviews to align on vision and objectives

User research: interviews, surveys, and behavioral analytics

Competitive and comparative analysis

Market trends and opportunity mapping

Duration: 1-3 weeks depending on project scope

Why choose me

Why choose me

Why choose me

More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics

More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics

More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics

Business-First Approach

Business-First Approach

I don't just make things pretty—I design solutions that drive revenue, reduce costs, and accelerate growth. Every design decision ties back to your business KPIs.

I don't just make things pretty—I design solutions that drive revenue, reduce costs, and accelerate growth. Every design decision ties back to your business KPIs.

Fast, Strategic Execution

Lean methodology meets design excellence. I work in focused sprints to deliver value quickly without sacrificing quality or strategic thinking.

Lean methodology meets design excellence. I work in focused sprints to deliver value quickly without sacrificing quality or strategic thinking.

Real User Research

Real User Research

No assumptions, only data. I conduct actual user interviews, usability tests, and behavioral analysis to ensure designs are grounded in real user needs.

No assumptions, only data. I conduct actual user interviews, usability tests, and behavioral analysis to ensure designs are grounded in real user needs.

Risk Mitigation

Risk Mitigation

Validation before investment. My research-first approach helps you avoid costly mistakes by testing concepts with real users before full development.

Validation before investment. My research-first approach helps you avoid costly mistakes by testing concepts with real users before full development.

Tools & Methods

Tools & Methods

Figma

UserTesting

FigJam

Miro

Maze

Notion

Hotjar

Google Analytics

Industry Experience

Industry Experience

SaaS & B2B Tech

Healthcare Tech

EdTech

E-commerce & Retail

FinTech

Transparent Pricing

Transparent Pricing

All packages include project management, regular check-ins, and unlimited revisions during the engagement

All packages include project management, regular check-ins, and unlimited revisions during the engagement

All packages include project management,

regular check-ins, and unlimited revisions

during the engagement

Flexible engagement models designed to match your needs and budget

Flexible engagement models designed to match your needs and budget

Flexible engagement models designed to

match your needs and budget

UX Design & Strategy

Web Design & Branding

UX Research Sprint

$2,499

1-2 weeks

Perfect for validating ideas and understanding users

User interviews (5-8 users)

Competitive analysis

User personas & journey maps

Strategic recommendations

Research report & presentation

Most Popular

Full UX/UI Design

$5,499

4-6 weeks

End-to-end product design from research to prototypes

Everything in Research Sprint

Complete UX/UI design

Interactive prototypes

Usability testing

Design system foundation

Developer handoff

UX Design Partner

$3,499

Ongoing

Embedded UX support for continuous improvement

Ongoing UX consultation

Regular user testing

Analytics & insights

Team collaboration

Flexible engagement

Priority support

UX Design & Strategy

Web Design & Branding

UX Research Sprint

$2,499

1-2 weeks

Perfect for validating ideas and understanding users

User interviews (5-8 users)

Competitive analysis

User personas & journey maps

Strategic recommendations

Research report & presentation

Most Popular

Full UX/UI Design

$5,499

4-6 weeks

End-to-end product design from research to prototypes

Everything in Research Sprint

Complete UX/UI design

Interactive prototypes

Usability testing

Design system foundation

Developer handoff

UX Design Partner

$3,499

Ongoing

Embedded UX support for continuous improvement

Ongoing UX consultation

Regular user testing

Analytics & insights

Team collaboration

Flexible engagement

Priority support

UX Design & Strategy

Web Design & Branding

UX Research Sprint

$2,499

1-2 weeks

Perfect for validating ideas and understanding users

User interviews (5-8 users)

Competitive analysis

User personas & journey maps

Strategic recommendations

Research report & presentation

Most Popular

Full UX/UI Design

$5,499

4-6 weeks

End-to-end product design from research to prototypes

Everything in Research Sprint

Complete UX/UI design

Interactive prototypes

Usability testing

Design system foundation

Developer handoff

UX Design Partner

$3,499

Ongoing

Embedded UX support for continuous improvement

Ongoing UX consultation

Regular user testing

Analytics & insights

Team collaboration

Flexible engagement

Priority support

Hey, I'm Lisa

Hey, I'm Lisa

A strategic design partner who believes great products start with understanding people

A strategic design partner who believes great products start with understanding people

A strategic design partner who believes great products start with understanding people

My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.

When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.

With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.

With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.

My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.

My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.

When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.

When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.

With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.

Ready to create something great together?

Ready to create something great together?

Ready to create something great together?

Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.

Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.

Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.

6-24h

Response time

Free

Initial consultation

No pressure

Just honest advice

© 2025 Lisa Demchenko. All rights reserved.