Process to pixels
2 spots left for Q4 2025
STRATEGIC PRODUCT DESIGN,
PIXEL BY PIXEL
STRATEGIC PRODUCT DESIGN,
PIXEL BY PIXEL
STRATEGIC PRODUCT DESIGN,
PIXEL BY PIXEL
Design partner helping businesses to create products users love
Design partner helping businesses to create products users love
Design partner helping businesses to create products users love
UX Research & Strategy
Product Design
Design Systems
UX Research & Strategy
Product Design
Design Systems

Your design partner
Lisa Demchenko
Book a 15 min call

Your design partner
Lisa Demchenko
Book a 15 min call
How I can help
How I can help
Strategic design services that bridge the gap between user needs and business objectives
UX Design & Strategy
Web Design & Branding
UX Research & Strategy
Deep user research and strategic planning to align business goals with user needs and drive measurable ROI
User interviews & testing
Competitive analysis
Strategic roadmapping
Information architecture
Reduce risk, validate assumptions, and ensure product-market fit
Product Design
End-to-end product design from concept to high-fidelity prototypes that solve real business problems
Wireframing & prototyping
Design systems
Responsive design
Usability testing
Increase conversion rates and user engagement by 30-50%
Service Design
Holistic service blueprinting and journey mapping to optimize every touchpoint
Service blueprints
Journey mapping
Stakeholder workshops
Touchpoint optimization
Improve customer satisfaction and operational efficiency
UX Design & Strategy
Web Design & Branding
UX Research & Strategy
Deep user research and strategic planning to align business goals with user needs and drive measurable ROI
User interviews & testing
Competitive analysis
Strategic roadmapping
Information architecture
Reduce risk, validate assumptions, and ensure product-market fit
Product Design
End-to-end product design from concept to high-fidelity prototypes that solve real business problems
Wireframing & prototyping
Design systems
Responsive design
Usability testing
Increase conversion rates and user engagement by 30-50%
Service Design
Holistic service blueprinting and journey mapping to optimize every touchpoint
Service blueprints
Journey mapping
Stakeholder workshops
Touchpoint optimization
Improve customer satisfaction and operational efficiency
UX Design & Strategy
Web Design & Branding
UX Research & Strategy
Deep user research and strategic planning to align business goals with user needs and drive measurable ROI
User interviews & testing
Competitive analysis
Strategic roadmapping
Information architecture
Reduce risk, validate assumptions, and ensure product-market fit
Product Design
End-to-end product design from concept to high-fidelity prototypes that solve real business problems
Wireframing & prototyping
Design systems
Responsive design
Usability testing
Increase conversion rates and user engagement by 30-50%
Service Design
Holistic service blueprinting and journey mapping to optimize every touchpoint
Service blueprints
Journey mapping
Stakeholder workshops
Touchpoint optimization
Improve customer satisfaction and operational efficiency
Selected Work
Real-world projects where strategy meets execution to deliver measurable impact












Want to see more?
What clients say
What clients say
What clients say
Trusted by founders, product leaders, and design teams who value strategic thinking
Trusted by founders, product leaders, and design teams who value strategic thinking
Trusted by founders, product leaders, and design teams who value strategic thinking
Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto
Founder & CEO @StndBy
Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto
Founder & CEO @StndBy
Lisa took my chaotic app vision and turned it into something clear and beautiful. She built a full Figma system that brought it to life and made the process enjoyable. She's sharp, fast, and great at balancing structure with creativity.

Morgan Melto
Founder & CEO @StndBy
How I work
How I work
How I work
A proven, user-driven methodology that transforms research into strategic design solutions
Step 01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
What's included:
Stakeholder interviews to align on vision and objectives
User research: interviews, surveys, and behavioral analytics
Competitive and comparative analysis
Market trends and opportunity mapping
Duration: 1-3 weeks depending on project scope
Step 02
Strategic Planning
Transform insights into actionable strategy with clear priorities and measurable success metrics.
What's included:
User personas and journey mapping
Information architecture and user flows
Feature prioritization framework
Success metrics and KPI definition
Duration: 1-3 weeks depending on project scope
Step 03
Design & Prototyping
Create user-centered designs that solve real problems while maintaining brand consistency.
What's included:
Low to high-fidelity wireframes
Interactive prototypes for testing
Visual design and design systems
Responsive and accessible design
Duration: 1-3 weeks depending on project scope
Step 04
Testing & Iteration
Validate designs with real users and iterate based on data-driven insights.
What's included:
Usability testing sessions
A/B testing and analytics
Accessibility audits
Continuous refinement based on feedback
Duration: 1-3 weeks depending on project scope
Step 01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
What's included:
Stakeholder interviews to align on vision and objectives
User research: interviews, surveys, and behavioral analytics
Competitive and comparative analysis
Market trends and opportunity mapping
Duration: 1-3 weeks depending on project scope
Step 02
Strategic Planning
Transform insights into actionable strategy with clear priorities and measurable success metrics.
What's included:
User personas and journey mapping
Information architecture and user flows
Feature prioritization framework
Success metrics and KPI definition
Duration: 1-3 weeks depending on project scope
Step 03
Design & Prototyping
Create user-centered designs that solve real problems while maintaining brand consistency.
What's included:
Low to high-fidelity wireframes
Interactive prototypes for testing
Visual design and design systems
Responsive and accessible design
Duration: 1-3 weeks depending on project scope
Step 04
Testing & Iteration
Validate designs with real users and iterate based on data-driven insights.
What's included:
Usability testing sessions
A/B testing and analytics
Accessibility audits
Continuous refinement based on feedback
Duration: 1-3 weeks depending on project scope
01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
02
Strategic Planning
Transform insights into actionable strategy with clear priorities and measurable success metrics.
03
Design & Prototyping
Create user-centered designs that solve real problems while maintaining brand consistency.
04
Testing & Iteration
Validate designs with real users and iterate based on data-driven insights.
01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
02
Strategic Planning
Transform insights into actionable strategy with clear priorities and measurable success metrics.
03
Design & Prototyping
Create user-centered designs that solve real problems while maintaining brand consistency.
04
Testing & Iteration
Validate designs with real users and iterate based on data-driven insights.
01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
02
Strategic Planning
Transform insights into actionable strategy with clear priorities and measurable success metrics.
03
Design & Prototyping
Create user-centered designs that solve real problems while maintaining brand consistency.
04
Testing & Iteration
Validate designs with real users and iterate based on data-driven insights.
Step 01
Discovery & Research
We start by understanding your users, business goals, and competitive landscape through comprehensive research.
What's included:
Stakeholder interviews to align on vision and objectives
User research: interviews, surveys, and behavioral analytics
Competitive and comparative analysis
Market trends and opportunity mapping
Duration: 1-3 weeks depending on project scope
Why choose me
Why choose me
Why choose me
More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics
More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics
More than just a designer—a strategic partner who understands that great UX is about business impact, not just aesthetics
Business-First Approach
Business-First Approach
I don't just make things pretty—I design solutions that drive revenue, reduce costs, and accelerate growth. Every design decision ties back to your business KPIs.
I don't just make things pretty—I design solutions that drive revenue, reduce costs, and accelerate growth. Every design decision ties back to your business KPIs.
Fast, Strategic Execution
Lean methodology meets design excellence. I work in focused sprints to deliver value quickly without sacrificing quality or strategic thinking.
Lean methodology meets design excellence. I work in focused sprints to deliver value quickly without sacrificing quality or strategic thinking.
Real User Research
Real User Research
No assumptions, only data. I conduct actual user interviews, usability tests, and behavioral analysis to ensure designs are grounded in real user needs.
No assumptions, only data. I conduct actual user interviews, usability tests, and behavioral analysis to ensure designs are grounded in real user needs.
Risk Mitigation
Risk Mitigation
Validation before investment. My research-first approach helps you avoid costly mistakes by testing concepts with real users before full development.
Validation before investment. My research-first approach helps you avoid costly mistakes by testing concepts with real users before full development.
Tools & Methods
Tools & Methods
Figma
UserTesting
FigJam
Miro
Maze
Notion
Hotjar
Google Analytics
Industry Experience
Industry Experience
SaaS & B2B Tech
Healthcare Tech
EdTech
E-commerce & Retail
FinTech
Transparent Pricing
Transparent Pricing
All packages include project management, regular check-ins, and unlimited revisions during the engagement
All packages include project management, regular check-ins, and unlimited revisions during the engagement
All packages include project management,
regular check-ins, and unlimited revisions
during the engagement
Flexible engagement models designed to match your needs and budget
Flexible engagement models designed to match your needs and budget
Flexible engagement models designed to
match your needs and budget
UX Design & Strategy
Web Design & Branding
UX Research Sprint
$2,499
1-2 weeks
Perfect for validating ideas and understanding users
User interviews (5-8 users)
Competitive analysis
User personas & journey maps
Strategic recommendations
Research report & presentation
Most Popular
Full UX/UI Design
$5,499
4-6 weeks
End-to-end product design from research to prototypes
Everything in Research Sprint
Complete UX/UI design
Interactive prototypes
Usability testing
Design system foundation
Developer handoff
UX Design Partner
$3,499
Ongoing
Embedded UX support for continuous improvement
Ongoing UX consultation
Regular user testing
Analytics & insights
Team collaboration
Flexible engagement
Priority support
UX Design & Strategy
Web Design & Branding
UX Research Sprint
$2,499
1-2 weeks
Perfect for validating ideas and understanding users
User interviews (5-8 users)
Competitive analysis
User personas & journey maps
Strategic recommendations
Research report & presentation
Most Popular
Full UX/UI Design
$5,499
4-6 weeks
End-to-end product design from research to prototypes
Everything in Research Sprint
Complete UX/UI design
Interactive prototypes
Usability testing
Design system foundation
Developer handoff
UX Design Partner
$3,499
Ongoing
Embedded UX support for continuous improvement
Ongoing UX consultation
Regular user testing
Analytics & insights
Team collaboration
Flexible engagement
Priority support
UX Design & Strategy
Web Design & Branding
UX Research Sprint
$2,499
1-2 weeks
Perfect for validating ideas and understanding users
User interviews (5-8 users)
Competitive analysis
User personas & journey maps
Strategic recommendations
Research report & presentation
Most Popular
Full UX/UI Design
$5,499
4-6 weeks
End-to-end product design from research to prototypes
Everything in Research Sprint
Complete UX/UI design
Interactive prototypes
Usability testing
Design system foundation
Developer handoff
UX Design Partner
$3,499
Ongoing
Embedded UX support for continuous improvement
Ongoing UX consultation
Regular user testing
Analytics & insights
Team collaboration
Flexible engagement
Priority support
Hey, I'm Lisa
Hey, I'm Lisa
A strategic design partner who believes great products start with understanding people
A strategic design partner who believes great products start with understanding people
A strategic design partner who believes great products start with understanding people
My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.
When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.
With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.
With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.
My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.
My approach combines rigorous user research, strategic thinking, and beautiful design to create solutions that are both functional and delightful. I believe the best design emerges from deep understanding—of your users, your business, and your unique challenges.
When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.
When I'm not designing, you'll find me mentoring emerging designers, speaking at design conferences, or exploring new ways to bridge the gap between research and execution.
With over 8 years of experience in UX design and strategy, I've helped startups and established companies create products that users love and businesses grow.
Ready to create something great together?
Ready to create something great together?
Ready to create something great together?
Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.
Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.
Book a free 15-minute discovery call to discuss your project. No commitment, no sales pitch—just a conversation about how I can help.
6-24h
Response time
Free
Initial consultation
No pressure
Just honest advice
© 2025 Lisa Demchenko. All rights reserved.